Description: The caption reads: "Granulated soap, Blowing Towers, Procter & Gamble, Cincinnati, Ohio" William Procter, born in England in 1801, was a candle maker. After his store in London was robbed in 1832, he and his wife decided to emigrate to the United States. While traveling on the Ohio Rive, his wife died. William continued on to Cincinnati and after working for a short time in a bank, he decided to manufacture and sell candles. He met and married Olivia Norris, the daughter of a prominent candle maker in Cincinnati, Alexander Norris. James Gamble, born in 1803 in Ireland, immigrated with his family in 1819. They were headed for Illinois, but James became ill and his parents took him ashore in Cincinnati to nurse him back to health By the time James recovered, the family had decided to remain in Cincinnati. At age 18, he apprenticed to a soap maker, and later opened his own soap and candle shop. He met and married Elizabeth Ann Norris, the second daughter of Alexander Norris. When Alexander Norris noticed that his sons-in-law were competing for the same raw materials, he encouraged them to set up a partnership. On October 31, 1837, Proctor and Gamble was formed. The total assets were $7,192.24. Cincinnati proved to be a good base for the company, since the meat packing industry provided plenty of oil and fat for soap and candle making. this allowed them to survive a nationwide panic and depression. View on Ohio Memory.
Image ID: SA1039AV_B07F09_007_1
Subjects: Soap factories; Cincinnati (Ohio)
Places: Cincinnati (Ohio); Hamilton County (Ohio)
 

Description: This photograph shows a white substance moving along an assembly line. This could be a stage in the soap making process at Procter and Gamble, though more information is needed to be certain. The Procter and Gamble Company Plant, located on Spring Grove Avenue between Mill Creek and Township Avenue, originally covered 11 acres in a section called Ivorydale. It was and still is, one of the largest soap manufacturing plants in the world. The original plant dates from about 1885, when P&G expanded operations from their downtown location. The giant complex would eventually cover 243 acres with 120 buildings, including the 43 acre food plant built in 1911. During the 1930s, the buildings was described as being a maze of utilitarian gray stone buildings, interspersed with hugged outdoor retorts and tanks, smokestacks and railroad tracks. William Procter, a candlemaker, and James Gamble, a soapmaker, formed the company known as Procter & Gamble in 1837. The two men, immigrants from England and Ireland respectively, had settled earlier in Cincinnati and had married sisters. The two men decided to pool their resources to form their own company, formalizing the relationship on October 31, 1837. The company prospered during the nineteenth century. In 1859, sales reached one million dollars. By this point, approximately eighty employees worked for Procter & Gamble. During the Civil War, the company won contracts to supply the Union army with soap and candles. In addition to the increased profits experienced during the war, the military contracts introduced soldiers from all over the country to Procter & Gambles products. Once the war was over and the men returned home, they continued to purchase the companys products. In the 1880s, Procter & Gamble began to market a new product, an inexpensive, yet high quality, soap. The company called the soap "Ivory." In the decades that followed, Procter & Gamble continued to grow and evolve. The company became known for its progressive work environment in the late nineteenth century. William Cooper Procter, William Procter's grandson, established a profit-sharing program for the companys workforce in 1887. He hoped that by giving the workers a stake in the company, they would be less inclined to go on strike. Over time, the company began to focus most of its attention on soap, producing more than thirty different types by the 1890s. As electricity became more and more common, there was less need for the candles that Procter & Gamble had made since its inception. ltimately, the company chose to stop manufacturing candles in 1920. In the early twentieth century, Procter & Gamble continued to grow. The company began to build factories in other locations in the United States, because the demand for products had outgrown the capacity of the Cincinnati facilities. The companys leaders began to diversify its products as well and, in 1911, began producing Crisco, a shortening made of vegetable oils rather than animal fats. In the early 1900s, Procter & Gamble also became known for its research laboratories, where scientists worked to create new products. Company leadership also pioneered in the area of market research, investigating consumer needs and product appeal. As radio ecame more popular in the 1920s and 1930s, the company sponsored a number of radio programs. As a result, these shows often became commonly known as "soap operas." Throughout the twentieth century, Procter & Gamble continued to prosper. The company moved into other countries, both in terms of manufacturing and product sales, becoming an international orporation. In addition, numerous new products and brand names were introduced over time, and Procter & Gamble began branching out into new areas. The company introduced "Tide" laundry detergent in 1946 and "Prell" shampoo in 1950. In 1955, Procter & Gamble began selling the first toothpaste to contain fluoride, known as "Crest." Branching out once again in 1957, the company purchased Charmin Paper Mills and began manufacturing toilet paper and other paper products. Once again focusing on laundry, Procter & Gamble began making "Downy" fabric softener in 1960 and "Bounce" fabric softener sheets. One of the most revolutionary products to come out on the market was the companys "Pampers", first test-marketed in 1961. Prior to this point, there were no disposable diapers. Babies always wore cloth diapers, which were leaky and labor intensive to wash. Pampers simplified the diapering process. Over the second half of the twentieth century, Procter & Gamble acquired a number of other companies that diversified its product line and increased profits significantly. These acquisitions included Folgers Coffee, Norwich Eaton Pharmaceuticals, Richardson-Vicks, Noxell, Shultons Old Spice, Max Factor, and the Iams Company, among others. In 1996, Procter & Gamble made headlines when the Food and Drug Administration approved a new product developed by the company, Olestra. Olestra, also known by its brand name Olean, is a substitute for fat in cooking potato chips and other snacks. Procter & Gamble has expanded dramatically throughout its history, but its headquarters still remain in Cincinnati. View on Ohio Memory.
Image ID: SA1039AV_B08F03_040_001
Subjects: Industries--Ohio--Cincinnati; Assembly lines; Soap factories; Procter & Gamble Company
Places: Cincinnati (Ohio); Hamilton County (Ohio)
 

Description: This photograph shows a white substance moving along an assembly line. This could be a stage in the soap making process at Procter and Gamble, though more information is needed to be certain. The Procter and Gamble Company Plant, located on Spring Grove Avenue between Mill Creek and Township Avenue, originally covered 11 acres in a section called Ivorydale. It was and still is, one of the largest soap manufacturing plants in the world. The original plant dates from about 1885, when P&G expanded operations from their downtown location. The giant complex would eventually cover 243 acres with 120 buildings, including the 43 acre food plant built in 1911. During the 1930s, the buildings was described as being a maze of utilitarian gray stone buildings, interspersed with hugged outdoor retorts and tanks, smokestacks and railroad tracks. William Procter, a candlemaker, and James Gamble, a soapmaker, formed the company known as Procter & Gamble in 1837. The two men, immigrants from England and Ireland respectively, had settled earlier in Cincinnati and had married sisters. The two men decided to pool their resources to form their own company, formalizing the relationship on October 31, 1837. The company prospered during the nineteenth century. In 1859, sales reached one million dollars. By this point, approximately eighty employees worked for Procter & Gamble. During the Civil War, the company won contracts to supply the Union army with soap and candles. In addition to the increased profits experienced during the war, the military contracts introduced soldiers from all over the country to Procter & Gambles products. Once the war was over and the men returned home, they continued to purchase the companys products. In the 1880s, Procter & Gamble began to market a new product, an inexpensive, yet high quality, soap. The company called the soap "Ivory." In the decades that followed, Procter & Gamble continued to grow and evolve. The company became known for its progressive work environment in the late nineteenth century. William Cooper Procter, William Procter's grandson, established a profit-sharing program for the companys workforce in 1887. He hoped that by giving the workers a stake in the company, they would be less inclined to go on strike. Over time, the company began to focus most of its attention on soap, producing more than thirty different types by the 1890s. As electricity became more and more common, there was less need for the candles that Procter & Gamble had made since its inception. ltimately, the company chose to stop manufacturing candles in 1920. In the early twentieth century, Procter & Gamble continued to grow. The company began to build factories in other locations in the United States, because the demand for products had outgrown the capacity of the Cincinnati facilities. The companys leaders began to diversify its products as well and, in 1911, began producing Crisco, a shortening made of vegetable oils rather than animal fats. In the early 1900s, Procter & Gamble also became known for its research laboratories, where scientists worked to create new products. Company leadership also pioneered in the area of market research, investigating consumer needs and product appeal. As radio ecame more popular in the 1920s and 1930s, the company sponsored a number of radio programs. As a result, these shows often became commonly known as "soap operas." Throughout the twentieth century, Procter & Gamble continued to prosper. The company moved into other countries, both in terms of manufacturing and product sales, becoming an international orporation. In addition, numerous new products and brand names were introduced over time, and Procter & Gamble began branching out into new areas. The company introduced "Tide" laundry detergent in 1946 and "Prell" shampoo in 1950. In 1955, Procter & Gamble began selling the first toothpaste to contain fluoride, known as "Crest." Branching out once again in 1957, the company purchased Charmin Paper Mills and began manufacturing toilet paper and other paper products. Once again focusing on laundry, Procter & Gamble began making "Downy" fabric softener in 1960 and "Bounce" fabric softener sheets. One of the most revolutionary products to come out on the market was the companys "Pampers", first test-marketed in 1961. Prior to this point, there were no disposable diapers. Babies always wore cloth diapers, which were leaky and labor intensive to wash. Pampers simplified the diapering process. Over the second half of the twentieth century, Procter & Gamble acquired a number of other companies that diversified its product line and increased profits significantly. These acquisitions included Folgers Coffee, Norwich Eaton Pharmaceuticals, Richardson-Vicks, Noxell, Shultons Old Spice, Max Factor, and the Iams Company, among others. In 1996, Procter & Gamble made headlines when the Food and Drug Administration approved a new product developed by the company, Olestra. Olestra, also known by its brand name Olean, is a substitute for fat in cooking potato chips and other snacks. Procter & Gamble has expanded dramatically throughout its history, but its headquarters still remain in Cincinnati. View on Ohio Memory.
Image ID: SA1039AV_B08F03_039_001
Subjects: Industries--Ohio--Cincinnati; Assembly lines; Soap factories; Procter & Gamble Company
Places: Cincinnati (Ohio); Hamilton County (Ohio)
 

Description: This photograph shows a white substance moving along an assembly line. This could be a stage in the soap making process at Procter and Gamble, though more information is needed to be certain. The Procter and Gamble Company Plant, located on Spring Grove Avenue between Mill Creek and Township Avenue, originally covered 11 acres in a section called Ivorydale. It was and still is, one of the largest soap manufacturing plants in the world. The original plant dates from about 1885, when P&G expanded operations from their downtown location. The giant complex would eventually cover 243 acres with 120 buildings, including the 43 acre food plant built in 1911. During the 1930s, the buildings was described as being a maze of utilitarian gray stone buildings, interspersed with hugged outdoor retorts and tanks, smokestacks and railroad tracks. William Procter, a candlemaker, and James Gamble, a soapmaker, formed the company known as Procter & Gamble in 1837. The two men, immigrants from England and Ireland respectively, had settled earlier in Cincinnati and had married sisters. The two men decided to pool their resources to form their own company, formalizing the relationship on October 31, 1837. The company prospered during the nineteenth century. In 1859, sales reached one million dollars. By this point, approximately eighty employees worked for Procter & Gamble. During the Civil War, the company won contracts to supply the Union army with soap and candles. In addition to the increased profits experienced during the war, the military contracts introduced soldiers from all over the country to Procter & Gambles products. Once the war was over and the men returned home, they continued to purchase the companys products. In the 1880s, Procter & Gamble began to market a new product, an inexpensive, yet high quality, soap. The company called the soap "Ivory." In the decades that followed, Procter & Gamble continued to grow and evolve. The company became known for its progressive work environment in the late nineteenth century. William Cooper Procter, William Procter's grandson, established a profit-sharing program for the companys workforce in 1887. He hoped that by giving the workers a stake in the company, they would be less inclined to go on strike. Over time, the company began to focus most of its attention on soap, producing more than thirty different types by the 1890s. As electricity became more and more common, there was less need for the candles that Procter & Gamble had made since its inception. ltimately, the company chose to stop manufacturing candles in 1920. In the early twentieth century, Procter & Gamble continued to grow. The company began to build factories in other locations in the United States, because the demand for products had outgrown the capacity of the Cincinnati facilities. The companys leaders began to diversify its products as well and, in 1911, began producing Crisco, a shortening made of vegetable oils rather than animal fats. In the early 1900s, Procter & Gamble also became known for its research laboratories, where scientists worked to create new products. Company leadership also pioneered in the area of market research, investigating consumer needs and product appeal. As radio ecame more popular in the 1920s and 1930s, the company sponsored a number of radio programs. As a result, these shows often became commonly known as "soap operas." Throughout the twentieth century, Procter & Gamble continued to prosper. The company moved into other countries, both in terms of manufacturing and product sales, becoming an international orporation. In addition, numerous new products and brand names were introduced over time, and Procter & Gamble began branching out into new areas. The company introduced "Tide" laundry detergent in 1946 and "Prell" shampoo in 1950. In 1955, Procter & Gamble began selling the first toothpaste to contain fluoride, known as "Crest." Branching out once again in 1957, the company purchased Charmin Paper Mills and began manufacturing toilet paper and other paper products. Once again focusing on laundry, Procter & Gamble began making "Downy" fabric softener in 1960 and "Bounce" fabric softener sheets. One of the most revolutionary products to come out on the market was the companys "Pampers", first test-marketed in 1961. Prior to this point, there were no disposable diapers. Babies always wore cloth diapers, which were leaky and labor intensive to wash. Pampers simplified the diapering process. Over the second half of the twentieth century, Procter & Gamble acquired a number of other companies that diversified its product line and increased profits significantly. These acquisitions included Folgers Coffee, Norwich Eaton Pharmaceuticals, Richardson-Vicks, Noxell, Shultons Old Spice, Max Factor, and the Iams Company, among others. In 1996, Procter & Gamble made headlines when the Food and Drug Administration approved a new product developed by the company, Olestra. Olestra, also known by its brand name Olean, is a substitute for fat in cooking potato chips and other snacks. Procter & Gamble has expanded dramatically throughout its history, but its headquarters still remain in Cincinnati. View on Ohio Memory.
Image ID: SA1039AV_B08F03_041_001
Subjects: Industries--Ohio--Cincinnati; Assembly lines; Soap factories; Procter & Gamble Company
Places: Cincinnati (Ohio); Hamilton County (Ohio)
 

Description: This is a photo of several finished bars of Ivory soap, made by Procter and Gamble. The Procter and Gamble Company Plant, located on Spring Grove Avenue between Mill Creek and Township Avenue, originally covered 11 acres in a section called Ivorydale. It was, and still is, one of the largest soap manufacturing plants in the world. The original plant dates from about 1885, when P&G expanded operations from their downtown location. The giant complex would eventually cover 243 acres with 120 buildings, including the 43-acre food plant built in 1911. During the 1930s, the buildings was described as being a maze of utilitarian gray stone buildings, interspersed with outdoor retorts and tanks, smokestacks and railroad tracks. William Procter, a candlemaker, and James Gamble, a soapmaker, formed the company known as Procter & Gamble in 1837. The two men, immigrants from England and Ireland respectively, had settled earlier in Cincinnati and had married sisters. The two men decided to pool their resources to form their own company, formalizing the relationship on October 31, 1837. The company prospered during the nineteenth century. In 1859, sales reached one million dollars. By this point, approximately eighty employees worked for Procter & Gamble. During the Civil War, the company won contracts to supply the Union army with soap and candles. In addition to the increased profits experienced during the war, the military contracts introduced soldiers from all over the country to Procter & Gamble products. Once the war was over and the men returned home, they continued to purchase the company's products. In the 1880s, Procter & Gamble began to market a new product, an inexpensive, yet high quality, soap. The company called the soap "Ivory." In the decades that followed, Procter & Gamble continued to grow and evolve. The company became known for its progressive work environment in the late nineteenth century. William Cooper Procter, William Procter's grandson, established a profit-sharing program for the companys workforce in 1887. He hoped that by giving the workers a stake in the company, they would be less inclined to go on strike. Over time, the company began to focus most of its attention on soap, producing more than thirty different types by the 1890s. As electricity became more and more common, there was less need for the candles that Procter & Gamble had made since its inception. Ultimately, the company chose to stop manufacturing candles in 1920. In the early twentieth century, Procter & Gamble continued to grow. The company began to build factories in other locations in the United States, because the demand for products had outgrown the capacity of the Cincinnati facilities. Company leaders began to diversify products as well and, in 1911, began producing Crisco, a shortening made of vegetable oils rather than animal fats. In the early 1900s, Procter & Gamble also became known for its research laboratories, where scientists worked to create new products. Company leadership also pioneered in the area of market research, investigating consumer needs and product appeal. As radio became more popular in the 1920s and 1930s, the company sponsored a number of radio programs. As a result, these shows often became commonly known as "soap operas." Throughout the twentieth century, Procter & Gamble continued to prosper. The company moved into other countries, both in terms of manufacturing and product sales, becoming an international corporation. In addition, numerous new products and brand names were introduced over time, and Procter & Gamble began branching out into new areas. The company introduced "Tide" laundry detergent in 1946 and "Prell" shampoo in 1950. In 1955, Procter & Gamble began selling the first toothpaste to contain fluoride, known as "Crest." Branching out once again in 1957, the company purchased Charmin Paper Mills and began manufacturing toilet paper and other paper products. Once again focusing on laundry, Procter & Gamble began making "Downy" fabric softener in 1960 and "Bounce" fabric softener sheets. One of the most revolutionary products to come out on the market was the company's "Pampers," first test-marketed in 1961. Prior to this point, there were no disposable diapers. Babies always wore cloth diapers, which were leaky and labor intensive to wash. Pampers simplified the diapering process. Over the second half of the twentieth century, Procter & Gamble acquired a number of other companies that diversified its product line and increased profits significantly. These acquisitions included Folgers Coffee, Norwich Eaton Pharmaceuticals, Richardson-Vicks, Noxell, Shulton's Old Spice, Max Factor, and the Iams Company, among others. In 1996, Procter & Gamble made headlines when the Food and Drug Administration approved a new product developed by the company, Olestra. Olestra, also known by its brand name Olean, is a substitute for fat in cooking potato chips and other snacks. Procter & Gamble has expanded dramatically throughout its history, but its headquarters still remain in Cincinnati. View on Ohio Memory.
Image ID: SA1039AV_B07F08_001_1
Subjects: Industries--Ohio--Cincinnati; Soap factories; Procter & Gamble Company
Places: Cincinnati (Ohio); Hamilton County (Ohio)
 

Description: Reverse reads: "Ivorydale Plant" Aerial view of the Procter & Gamble Company Plant, located on Spring Grove Avenue between Mill Creek and Township Avenue, in the Cincinnati suburb of St. Bernard, which originally covered 11 acres in a section called Ivorydale. It was, and still is, one of the largest soap manufacturing plants in the world. The original plant dates from about 1885, when P&G expanded operations from their downtown location. The giant complex would eventually cover 243 acres with 120 buildings, including the 43-acre food plant built in 1911. During the 1930s, the complex was described as being a maze of utilitarian gray stone buildings, interspersed with outdoor retorts and tanks, smokestacks and railroad tracks. The campus includes its own fire station, dining rooms and recreational facilities. William Procter, a candlemaker, and James Gamble, a soapmaker, formed the company known as Procter & Gamble in 1837. The two men, immigrants from England and Ireland respectively, had settled earlier in Cincinnati and had married sisters. The two men decided to pool their resources to form their own company, formalizing the relationship on October 31, 1837. The company prospered during the nineteenth century. In 1859, sales reached one million dollars. By this point, approximately eighty employees worked for Procter & Gamble. During the Civil War, the company won contracts to supply the Union army with soap and candles. In addition to the increased profits experienced during the war, the military contracts introduced soldiers from all over the country to Procter & Gamble products. Once the war was over and the men returned home, they continued to purchase the company's products. In the 1880s, Procter & Gamble began to market a new product, an inexpensive, yet high quality, soap. The company called the soap "Ivory." In the decades that followed, Procter & Gamble continued to grow and evolve. The company became known for its progressive work environment in the late nineteenth century. William Cooper Procter, William Procter's grandson, established a profit-sharing program for the company's workforce in 1887. He hoped that by giving the workers a stake in the company, they would be less inclined to go on strike. Over time, the company began to focus most of its attention on soap, producing more than thirty different types by the 1890s. As electricity became more and more common, there was less need for the candles that Procter & Gamble had made since its inception. Ultimately, the company chose to stop manufacturing candles in 1920. In the early twentieth century, Procter & Gamble continued to grow. The company began to build factories in other locations in the United States, because the demand for products had outgrown the capacity of the Cincinnati facilities. The company's leaders began to diversify its products as well and, in 1911, began producing Crisco, a shortening made of vegetable oils rather than animal fats. In the early 1900s, Procter & Gamble also became known for its research laboratories, where scientists worked to create new products. Company leadership also pioneered in the area of market research, investigating consumer needs and product appeal. As radio became more popular in the 1920s and 1930s, the company sponsored a number of radio programs. As a result, these shows often became commonly known as "soap operas." Throughout the twentieth century, Procter & Gamble continued to prosper. The company moved into other countries, both in terms of manufacturing and product sales, becoming an international corporation. In addition, numerous new products and brand names were introduced over time, and Procter & Gamble began branching out into new areas. The company introduced "Tide" laundry detergent in 1946 and "Prell" shampoo in 1950. In 1955, Procter & Gamble began selling the first toothpaste to contain fluoride, known as "Crest." Branching out once again in 1957, the company purchased Charmin Paper Mills and began manufacturing toilet paper and other paper products. Once again focusing on laundry, Procter & Gamble began making "Downy" fabric softener in 1960 and "Bounce" fabric softener sheets. One of the most revolutionary products to come out on the market was the company's "Pampers," first test-marketed in 1961. Prior to this point, there were no disposable diapers. Babies always wore cloth diapers, which were leaky and labor intensive to wash. Pampers simplified the diapering process. Over the second half of the twentieth century, Procter & Gamble acquired a number of other companies that diversified its product line and increased profits significantly. These acquisitions included Folgers Coffee, Norwich Eaton Pharmaceuticals, Richardson-Vicks, Noxell, Shulton's Old Spice, Max Factor, and the Iams Company, among others. In 1996, Procter & Gamble made headlines when the Food and Drug Administration approved a new product developed by the company, Olestra. Olestra, also known by its brand name Olean, is a substitute for fat in cooking potato chips and other snacks. Procter & Gamble has expanded dramatically throughout its history, but its headquarters still remain in Cincinnati. View on Ohio Memory.
Image ID: SA1039AV_B07F08_005_1
Subjects: Manufacturing industries--Ohio; Cincinnati (Ohio)--Buildings, structures, etc.; Manufacturing industries--Ohio; Assembly lines; Soap factories; Procter & Gamble Company; Cincinnati (Ohio)--Aerial views
Places: Cincinnati (Ohio); Hamilton County (Ohio)
 

Description: This is an aerial view of Procter and Gamble's Ivorydale plant in Cincinnati, Ohio. The Procter and Gamble Company Plant, located on Spring Grove Avenue between Mill Creek and Township Avenue, in the Cincinnati suburb of St. Bernard, originally covered 11 acres in a section called Ivorydale. It was and still is, one of the largest soap manufacturing plants in the world. The original plant dates from about 1885, when P&G expanded operations from their downtown location. The giant complex would eventually cover 243 acres with 120 buildings, including the 43 acre food plant built in 1911. During the 1930s, the buildings was described as being a maze of utilitarian gray stone buildings, interspersed with hugged outdoor retorts and tanks, smokestacks and railroad tracks. The campus includes its own fire station, dining rooms and recreational facilities. William Procter, a candlemaker, and James Gamble, a soapmaker, formed the company known as Procter & Gamble in 1837. The two men, immigrants from England and Ireland respectively, had settled earlier in Cincinnati and had married sisters. The two men decided to pool their resources to form their own company, formalizing the relationship on October 31, 1837. The company prospered during the nineteenth century. In 1859, sales reached one million dollars. By this point, approximately eighty employees worked for Procter & Gamble. During the Civil War, the company won contracts to supply the Union army with soap and candles. In addition to the increased profits experienced during the war, the military contracts introduced soldiers from all over the country to Procter & Gambles products. Once the war was over and the men returned home, they continued to purchase the company's products. In the 1880s, Procter & Gamble began to market a new product, an inexpensive, yet high quality, soap. The company called the soap "Ivory." In the decades that followed, Procter & Gamble continued to grow and evolve. The company became known for its progressive work environment in the late nineteenth century. William Cooper Procter, William Procter's grandson, established a profit-sharing program for the company's workforce in 1887. He hoped that by giving the workers a stake in the company, they would be less inclined to go on strike. Over time, the company began to focus most of its attention on soap, producing more than thirty different types by the 1890s. As electricity became more and more common, there was less need for the candles that Procter & Gamble had made since its inception. Ultimately, the company chose to stop manufacturing candles in 1920. In the early twentieth century, Procter & Gamble continued to grow. The company began to build factories in other locations in the United States, because the demand for products had outgrown the capacity of the Cincinnati facilities. The company's leaders began to diversify its products as well and, in 1911, began producing Crisco, a shortening made of vegetable oils rather than animal fats. In the early 1900s, Procter & Gamble also became known for its research laboratories, where scientists worked to create new products. Company leadership also pioneered in the area of market research, investigating consumer needs and product appeal. As radio became more popular in the 1920s and 1930s, the company sponsored a number of radio programs. As a result, these shows often became commonly known as "soap operas." Throughout the twentieth century, Procter & Gamble continued to prosper. The company moved into other countries, both in terms of manufacturing and product sales, becoming an international corporation. In addition, numerous new products and brand names were introduced over time, and Procter & Gamble began branching out into new areas. The company introduced "Tide" laundry detergent in 1946 and "Prell" shampoo in 1950. In 1955, Procter & Gamble began selling the first toothpaste to contain fluoride, known as "Crest". Branching out once again in 1957, the company purchased Charmin Paper Mills and began manufacturing toilet paper and other paper products. Once again focusing on laundry, Procter & Gamble began making "Downy" fabric softener in 1960 and "Bounce" fabric softener sheets. One of the most revolutionary products to come out on the market was the company's "Pampers", first test-marketed in 1961. Prior to this point, there were no disposable diapers. Babies always wore cloth diapers, which were leaky and labor intensive to wash. Pampers simplified the diapering process. Over the second half of the twentieth century, Procter & Gamble acquired a number of other companies that diversified its product line and increased profits significantly. These acquisitions included Folgers Coffee, Norwich Eaton Pharmaceuticals, Richardson-Vicks, Noxell, Shultons Old Spice, Max Factor, and the Iams Company, among others. In 1996, Procter & Gamble made headlines when the Food and Drug Administration approved a new product developed by the company, Olestra. Olestra, also known by its brand name Olean, is a substitute for fat in cooking potato chips and other snacks. Procter & Gamble has expanded dramatically throughout its history, but its headquarters still remain in Cincinnati. View on Ohio Memory.
Image ID: SA1039AV_B07F08_009_1
Subjects: Manufacturing industries--Ohio; Cincinnati (Ohio)--Buildings, structures, etc.; Manufacturing industries--Ohio; Assembly lines; Soap factories; Procter & Gamble Company; Cincinnati (Ohio)--Aerial views
Places: Cincinnati (Ohio); Hamilton County (Ohio)
 

Description: This image depicts soap being milled at the Procter & Gamble plant in Cincinnati, Ohio. Spaghetti-like strands of soap are mixed on a machine. The original caption on this photograph reads: "Soap is either 'milled' or 'kettle' processed, the two principal methods of basic production in the industry. The milled soaps are usually of the finer quality and can be distinguished both by their unusual firmness and extra smooth texture. In this view the soap mixture from the mixing machine is chilled on a huge roller which also cuts it into strips ready for 'milling' and cutting into bars. This foto loaned by Procter & Gamble Co., Cincinnati." View on Ohio Memory.
Image ID: AL06400
Subjects: Procter & Gamble Company; Soap factories; Cincinnati (Ohio); Hamilton County (Ohio); United States. Work Progress Administration
Places: Cincinnati (Ohio); Hamilton County (Ohio)
 

Description: This image shows towers at the Procter & Gamble plant in St. Bernard, Ohio, a suburb of Cincinnati. The towers are emitting smoke or steam. The photo's original description reads: "Oxydol towers at the St. Bernard Factory - Hot liquid soap, sprayed into towers, is puffed into round particles. The tiny beads of soap cool as they fall to the base. Ivory Snow, Dreft, and Chipso granules are also made by a similar process." The Procter & Gamble Company plant, located on Spring Grove Avenue between Mill Creek and Township Avenue in the Cincinnati suburb of St. Bernard, originally covered 11 acres in a section called Ivorydale. It was and still is one of the largest soap manufacturing plants in the world. The original plant dates from about 1885, when P&G expanded operations from its downtown location. The giant complex would eventually cover 243 acres with 120 buildings, including the 43-acre food plant built in 1911. During the 1930s, the buildings were described as being a maze of utilitarian gray stone buildings, interspersed with outdoor retorts and tanks, smokestacks and railroad tracks. The campus includes its own fire station, dining rooms and recreational facilities. William Procter, a candlemaker, and James Gamble, a soapmaker, formed the company known as Procter & Gamble in 1837. The two men, immigrants from England and Ireland respectively, had settled earlier in Cincinnati and had married sisters. The two men decided to pool their resources to form their own company, formalizing the relationship on October 31, 1837. The company prospered during the nineteenth century. In 1859 sales reached one million dollars. By this point approximately eighty employees worked for Procter & Gamble. During the Civil War the company won contracts to supply the Union army with soap and candles. In addition to the increased profits experienced during the war, the military contracts introduced soldiers from all over the country to Procter & Gamble’s products. After the war was over and the men returned home, they continued to purchase the company’s products. In the 1880s, Procter & Gamble began to market a new product, an inexpensive yet high-quality soap called "Ivory." In the decades that followed, Procter & Gamble continued to grow and evolve. The company became known for its progressive work environment in the late nineteenth century. William Cooper Procter, William Procter's grandson, established a profit-sharing program for the company’s workforce in 1887. Over time the company began to focus most of its attention on soap, producing more than thirty different types by the 1890s. Procter & Gamble stopped manufacturing candles in 1920. The company began to build factories in other U.S. locations because the demand for products had outgrown the capacity of the Cincinnati facilities. In the early 1900s, Procter & Gamble also became known for its research laboratories, where scientists worked to create new products. Company leadership also pioneered in the area of market research, investigating consumer needs and product appeal. Procter & Gamble prospered throughout the twentieth century. The company diversified its products, adding Crisco, a shortening made of vegetable oils rather than animal fats (1911); "Tide" laundry detergent (1946); "Prell" shampoo (1950); “Crest,” the first toothpaste to contain fluoride (1955); Charmin toilet paper and other paper products (1957); "Downy" fabric softener and "Bounce" fabric softener sheets (1960); "Pampers,” disposable diapers, first test-marketed in 1961. During the last half of the twentieth century, Procter & Gamble acquired a number of other companies that diversified its product line and increased profits significantly: Folgers Coffee, Norwich Eaton Pharmaceuticals, Richardson-Vicks, Noxell, Shulton’s Old Spice, Max Factor, and the Iams Company, among others. Now an international corporation, Procter & Gamble retains its headquarters in Cincinnati. View on Ohio Memory.
Image ID: AL06401
Subjects: Industries--Ohio--Cincinnati; Cincinnati (Ohio)--Buildings, structures, etc.; Manufacturing industries--Ohio; Assembly lines; Soap factories; Procter & Gamble Company; United States. Work Progress Administration
Places: Cincinnati (Ohio); Hamilton County (Ohio)
 

Description: Reverse reads: "M. Werk Co., Oscar Phelps - mailing merch. Norwood, Ohio." This photograph shows a man packing boxes of Werk's Tag soap into boxes, which are then placed onto a gravity roller conveyor belt. M.Werk Company was founded as Werk Soap and Candle Company in 1832 by Michel (Michael) Werk, (1807 - ) of Alsace, France and for a time was the oldest soap and candle business in the city of Cincinnati. In 1833, a candle factory on Vine Street was purchased from Mr. Hinkle. Werk married Pauline La Feuille in 1843. Their eldest son Casimir went on to become president of the company for 40 years. A fire destroyed the factory in 1874, but was rebuilt in the same location in 1875. Michael Schwartz was president of the company from 1894 to 1904, and his son Albert Schwartz succeeded him. By 1912 Werk soap sold more in Cincinnati that any other brand, becoming a household name. The company decided to move into a larger, fireproof factory with more modern facilities on about 20 acres of land on Murrary Road in St. Bernard. Werk made many different kinds of soap and candles, beginning with German Soap, which was eventually renamed to avoid confusion with other brands. The most well-known is Tag soap, on which tags were placed that could be redeemed towards various household items. They also made Meerschaum soap, “Clean Work” soap powder, Falcon soap and white castile soap, as well as manufacturing stearic acid, Star and X-Ray candles and chemically pure glycerine for manufacturing use. M. Werk Co. was eventually purchased by Proctor & Gamble (P&G View on Ohio Memory.
Image ID: SA1039AV_B08F02_010_001
Subjects: Industries--Ohio--Cincinnati; Soap; Soap factories; Procter & Gamble Company
Places: Saint Bernard (Ohio); Cincinnati (Ohio); Hamilton County (Ohio)
 

Description: Original description reads: "Oxydol towers at the St. Bernard Factory-Hot liquid soap, sprayed into towers, is puffed into round particles. The tiny beads of soap cool as they fall to the base. Ivory Snow, Dreft, and Chipso granules are also made by a similar process." The Procter and Gamble Company Plant, located on Spring Grove Avenue between Mill Creek and Township Avenue, in the Cincinnati suburb of St. Bernard, originally covered 11 acres in a section called Ivorydale. It was and still is, one of the largest soap manufacturing plants in the world. The original plant dates from about 1885, when P&G expanded operations from their downtown location. The giant complex would eventually cover 243 acres with 120 buildings, including the 43 acre food plant built in 1911. During the 1930s, the buildings was described as being a maze of utilitarian gray stone buildings, interspersed with hugged outdoor retorts and tanks, smokestacks and railroad tracks. The campus includes its own fire station, dining rooms and recreational facilities. William Procter, a candlemaker, and James Gamble, a soapmaker, formed the company known as Procter & Gamble in 1837. The two men, immigrants from England and Ireland respectively, had settled earlier in Cincinnati and had married sisters. The two men decided to pool their resources to form their own company, formalizing the relationship on October 31, 1837. The company prospered during the nineteenth century. In 1859, sales reached one million dollars. By this point, approximately eighty employees worked for Procter & Gamble. During the Civil War, the company won contracts to supply the Union army with soap and candles. In addition to the increased profits experienced during the war, the military contracts introduced soldiers from all over the country to Procter & Gambles products. Once the war was over and the men returned home, they continued to purchase the company’s products. In the 1880s, Procter & Gamble began to market a new product, an inexpensive, yet high quality, soap. The company called the soap "Ivory." In the decades that followed, Procter & Gamble continued to grow and evolve. The company became known for its progressive work environment in the late nineteenth century. William Cooper Procter, William Procter's grandson, established a profit-sharing program for the company’s workforce in 1887. He hoped that by giving the workers a stake in the company, they would be less inclined to go on strike. Over time, the company began to focus most of its attention on soap, producing more than thirty different types by the 1890s. As electricity became more and more common, there was less need for the candles that Procter & Gamble had made since its inception. Ultimately, the company chose to stop manufacturing candles in 1920. In the early twentieth century, Procter & Gamble continued to grow. The company began to build factories in other locations in the United States, because the demand for products had outgrown the capacity of the Cincinnati facilities. The company’s leaders began to diversify its products as well and, in 1911, began producing Crisco, a shortening made of vegetable oils rather than animal fats. In the early 1900s, Procter & Gamble also became known for its research laboratories, where scientists worked to create new products. Company leadership also pioneered in the area of market research, investigating consumer needs and product appeal. As radio became more popular in the 1920s and 1930s, the company sponsored a number of radio programs. As a result, these shows often became commonly known as "soap operas." Throughout the twentieth century, Procter & Gamble continued to prosper. The company moved into other countries, both in terms of manufacturing and product sales, becoming an international corporation. In addition, numerous new products and brand names were introduced over time, and Procter & Gamble began branching out into new areas. The company introduced "Tide" laundry detergent in 1946 and "Prell" shampoo in 1950. In 1955, Procter & Gamble began selling the first toothpaste to contain fluoride, known as "Crest." Branching out once again in 1957, the company purchased Charmin Paper Mills and began manufacturing toilet paper and other paper products. Once again focusing on laundry, Procter & Gamble began making "Downy" fabric softener in 1960 and "Bounce" fabric softener sheets. One of the most revolutionary products to come out on the market was the company’s "Pampers", first test-marketed in 1961. Prior to this point, there were no disposable diapers. Babies always wore cloth diapers, which were leaky and labor intensive to wash. Pampers simplified the diapering process. Over the second half of the twentieth century, Procter & Gamble acquired a number of other companies that diversified its product line and increased profits significantly. These acquisitions included Folgers Coffee, Norwich Eaton Pharmaceuticals, Richardson-Vicks, Noxell, Shultons Old Spice, Max Factor, and the Iams Company, among others. In 1996, Procter & Gamble made headlines when the Food and Drug Administration approved a new product developed by the company, Olestra. Olestra, also known by its brand name Olean, is a substitute for fat in cooking potato chips and other snacks. Procter & Gamble has expanded dramatically throughout its history, but its headquarters still remain in Cincinnati. View on Ohio Memory.
Image ID: SA1039AV_B03F10_001_1
Subjects: Industries--Ohio--Cincinnati; Cincinnati (Ohio)--Buildings, structures, etc.; Manufacturing industries--Ohio; Assembly lines; Soap factories; Procter & Gamble Company
Places: St. Bernard (Ohio); Hamilton County (Ohio)
 

Description: This photograph shows a white substance moving along an assembly line. This could be a stage in the soap making process at Procter and Gamble, though more information is needed to be certain. The Procter and Gamble Company Plant, located on Spring Grove Avenue between Mill Creek and Township Avenue, originally covered 11 acres in a section called Ivorydale. It was and still is, one of the largest soap manufacturing plants in the world. The original plant dates from about 1885, when P&G expanded operations from their downtown location. The giant complex would eventually cover 243 acres with 120 buildings, including the 43 acre food plant built in 1911. During the 1930s, the buildings was described as being a maze of utilitarian gray stone buildings, interspersed with hugged outdoor retorts and tanks, smokestacks and railroad tracks. William Procter, a candlemaker, and James Gamble, a soapmaker, formed the company known as Procter & Gamble in 1837. The two men, immigrants from England and Ireland respectively, had settled earlier in Cincinnati and had married sisters. The two men decided to pool their resources to form their own company, formalizing the relationship on October 31, 1837. The company prospered during the nineteenth century. In 1859, sales reached one million dollars. By this point, approximately eighty employees worked for Procter & Gamble. During the Civil War, the company won contracts to supply the Union army with soap and candles. In addition to the increased profits experienced during the war, the military contracts introduced soldiers from all over the country to Procter & Gambles products. Once the war was over and the men returned home, they continued to purchase the companys products. In the 1880s, Procter & Gamble began to market a new product, an inexpensive, yet high quality, soap. The company called the soap "Ivory." In the decades that followed, Procter & Gamble continued to grow and evolve. The company became known for its progressive work environment in the late nineteenth century. William Cooper Procter, William Procter's grandson, established a profit-sharing program for the companys workforce in 1887. He hoped that by giving the workers a stake in the company, they would be less inclined to go on strike. Over time, the company began to focus most of its attention on soap, producing more than thirty different types by the 1890s. As electricity became more and more common, there was less need for the candles that Procter & Gamble had made since its inception. ltimately, the company chose to stop manufacturing candles in 1920. In the early twentieth century, Procter & Gamble continued to grow. The company began to build factories in other locations in the United States, because the demand for products had outgrown the capacity of the Cincinnati facilities. The companys leaders began to diversify its products as well and, in 1911, began producing Crisco, a shortening made of vegetable oils rather than animal fats. In the early 1900s, Procter & Gamble also became known for its research laboratories, where scientists worked to create new products. Company leadership also pioneered in the area of market research, investigating consumer needs and product appeal. As radio ecame more popular in the 1920s and 1930s, the company sponsored a number of radio programs. As a result, these shows often became commonly known as "soap operas." Throughout the twentieth century, Procter & Gamble continued to prosper. The company moved into other countries, both in terms of manufacturing and product sales, becoming an international orporation. In addition, numerous new products and brand names were introduced over time, and Procter & Gamble began branching out into new areas. The company introduced "Tide" laundry detergent in 1946 and "Prell" shampoo in 1950. In 1955, Procter & Gamble began selling the first toothpaste to contain fluoride, known as "Crest." Branching out once again in 1957, the company purchased Charmin Paper Mills and began manufacturing toilet paper and other paper products. Once again focusing on laundry, Procter & Gamble began making "Downy" fabric softener in 1960 and "Bounce" fabric softener sheets. One of the most revolutionary products to come out on the market was the companys "Pampers", first test-marketed in 1961. Prior to this point, there were no disposable diapers. Babies always wore cloth diapers, which were leaky and labor intensive to wash. Pampers simplified the diapering process. Over the second half of the twentieth century, Procter & Gamble acquired a number of other companies that diversified its product line and increased profits significantly. These acquisitions included Folgers Coffee, Norwich Eaton Pharmaceuticals, Richardson-Vicks, Noxell, Shultons Old Spice, Max Factor, and the Iams Company, among others. In 1996, Procter & Gamble made headlines when the Food and Drug Administration approved a new product developed by the company, Olestra. Olestra, also known by its brand name Olean, is a substitute for fat in cooking potato chips and other snacks. Procter & Gamble has expanded dramatically throughout its history, but its headquarters still remain in Cincinnati. View on Ohio Memory.
Image ID: SA1039AV_B08F03_012_001
Subjects: Industries--Ohio--Cincinnati; Assembly lines; Soap factories; Procter & Gamble Company
Places: Cincinnati (Ohio); Hamilton County (Ohio)